So What Is A #Hashtag ?

One of the hundreds of term’s in PACE’s Digital and Social Media Dictionary is #hashtag. A hashtag is a way to tag content on a social network. A hashtag is a word or phrase preceded by a “#.” Example: #yourhashtag. Hashtags are commonly used to show that a tweet, a Twitter message, is related to an event or trending topic, online or offline. Hashtags unify people talking about a topic so that anyone searching for that topic may be more likely to see that tweet:

Ex:  During the NBA Finals in June 2013 people commonly used the hashtags #NBAPlayoffs or #TheHeat to be unified with others talking about that topic. The tweet below is an example of one that uses hashtags and the words in blue are all clickable.

Over the coming weeks we will be sharing a dozen terms from this dictionary, created exclusively for PACE clients.