See Jane. See Jane Create.

Pace_SeeJaneRun_400x400We’re turning the page on a new chapter of Pace, so a storybook reference felt appropriate. This new chapter is all about taking our creative output to a new level – and it begins with the recent addition of Jane Kramer to our Pace team.

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Jane Kramer, Pace Creative Director

Jane recently came on board as our Creative Director, supervising our team of art directors and copywriters and overseeing all our creative execution and output. A senior-level creative director and a true professional, Jane is also a bit of a nut – and we’re proud to share both sides of her. First, the serious stuff…

Pace_See Jane WorkArmed with a background in art direction, Jane has produced award-winning integrated campaigns for global brands – both B2B and B2C – over a 22-year career. Prior to joining Pace, she worked as Creative Director for Nelson Schmidt in Milwaukee. Her client experience is diverse and includes category leaders such as ADP, Alliance Laundry Systems, Bombardier, Club Car, Hershey’s, Master Lock, McKesson, Polaris, Pfizer, Roche Diagnostics and Rubbermaid. Jane has been recognized not only from creative competitions and publications such as Communication Arts, Graphis, New York Festivals, and Creativity, but from award programs highlighting results, such as B2B Best, ACE and Tower.

Cara Faske, our Pace president, commented on the addition of Jane to our team:

Pace_creative director desk signThe time was right to bring a new vision and focus to our creative department – not only for our own internal branding, but to elevate our client work, as well. I can’t think of someone better to do this than Jane. She has a demonstrated talent for high-caliber creative concepting and a unique, fresh vision that will ensure our creative output sets a new standard for the industry. Her strengths are in branding, strategy and ideation and she brings a focused and disciplined approach that has proven to generate results. I’m also excited because she brings extensive experience in traditional broadcast and longer-form content video, both areas where Pace will be expanding. I can’t wait to see how our creative department grows under Jane’s leadership and how she helps us take Pace to the next level!”

Jane had a few words to say about her new role, as well:

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It’s very exciting to join Pace at such an important time in the history and evolution of the agency. I’m looking forward to helping grow our creative department and diversify our client base. On top of that, to be able to be part of an agency re-brand is a rare and awesome opportunity.”

Pace_MilwaukeeJane has accidentally worked in advertising for more years than she cares to admit. Born in New Hampshire to a musical family (both her parents were professional classical musicians), she abandoned New England as an infant when she moved to Milwaukee. (Not on her own. The family moved with her.) It was there that she unexpectedly launched her advertising career. It was also there that she developed a rabid enthusiasm for all things Green Bay Packer related.

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We’re glad that Jane has returned to the East Coast – and that she’s on our team now. (Although she still wears her cheesehead proudly.) She has a degree in Theatre and Dance, so we’re not surprised (though sometimes our clients are) when she busts out something wacky during a presentation. After all, she has to use her degree somewhere. She also inherited her parents’ musical talents and can pretty much play any instrument. We’re waiting for the day when she breaks out a ukulele in a meeting.

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Talented in oh, so many ways, Jane keeps the office energy up!

When she’s not performing as a senior level creative director and demonstrating her skills in branding, strategy and ideation, Jane can often be found cooking or eating. She also enjoys collecting wine, mostly just so she can drink it. To keep her girlish figure from these gastronomic vices, she cycles and does various other physical things – including “accidentally” watching trashy reality TV and “accidentally” reading People magazine.

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Jane loves her wine. See Jane drink…

Welcome, Jane!

Meet Heather Malko: Pace VP, Account Director

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Heather Malko – Pace VP, Account Director

Forgive us, but we never formally welcomed – or introduced you to – Heather Malko! Heather joined Pace recently in the role of VP, Account Director – and we couldn’t be more excited to have her on board. In this new position, Heather is responsible for spearheading new business development for the agency. It’s a pretty big assignment – but one that she’s more than capable of accomplishing, according to Cara Faske, Pace president.

We’re so excited to have Heather on board at this pivotal time in the growth of Pace,” Cara said. “I had the pleasure of working with her a few years ago, before my agency, Cara Martin, merged with Pace, so I know what she can bring to the table. At Cara Martin, Heather doubled our annual gross sales in a very short period of time. She’s great at networking and prospecting and she knows how to find and develop truly qualified leads . We have an ambitious growth agenda at Pace right now, as we prepare to launch our new website and a major agency rebrand, so it’s critical for us to have someone on board whose primary responsibility is new business development. Heather’s previous success as a new business winner has convinced me that she’s the right person for this role. I can’t wait to see how she helps us take Pace to the next level!”

Pace_Heatherscript1Here’s a little more about the professional side of Heather. (Keep reading for a fun look at some other sides of her life…) Prior to working at Cara Martin as Senior Vice President, Account Services, from 2005-2008, Heather worked at Chavin Lambert Advertising (a division of Omnicom) as Senior Vice President, Account Manager; and at Four Seasons/Regent Hotels and Resorts as a National Corporate Representative. Most recently, she worked as a freelance consultant for Rockrose Development Corp., providing analyses and recommendations for the leasing efforts of the firm’s New York City rental portfolio.

Here’s what Heather had to say about her new role with Pace:

I’m thrilled to be working with Cara again and excited to be part of Pace and WPP! There is so much potential for the agency right now, in both the commercial and residential markets. We have a unique approach to how we do business and a creative team that is extraordinary, so I’m really looking forward to putting our experience to work for new clients in the market, to help them succeed with their most critical projects.”

Pace_Tulane U logoAnd here are some other fun facts about Heather. She admits to liking a good adventure. And while she’s a true Jersey girl, when it came time for college, Heather opted to head south and went to Tulane University in New Orleans, where she enjoyed four years of fabulous food, great weather, amazing architecture, and of course Mardi Gras and JazzFest. Plus, what a great way to make sure you have visitors. Who wouldn’t want to go to NOLA? As a child, Heather dreamed of being a veterinarian. Instead of that path, she built a successful advertising and marketing career in the real estate and hospitality industries. Heather’s other adventures include raising her two young boys and Barney the family dog, CrossFit workouts, vacations at the beach and in the French countryside, drinking pina coladas and getting caught in the rain.

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Join us in sending a great big (belated) WELCOME to Heather!

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