Cara Faske is Our New President

In case you did not see WPP’s press release last this week, you can read the full story below:

New York, NY, October 15, 2014: PACE Advertising, a WPP company with a 65-year track record for innovation in developing branding and sales campaigns for the commercial and residential development and brokerage industries, has announced real estate marketing powerhouse Cara Faske as the agency’s new president. The announcement was made by Milton Bagley, Chairman Emeritus of PACE Advertising. “I have no doubt that PACE is in good hands under Cara’s leadership. Cara started her career here at PACE a number of years ago and I knew she was on a fast track to success, even back then. I’m glad her path has brought her back to PACE.” According to Rick Nulman, PACE CEO, “Cara is a breath of fresh air and the kind of new leadership PACE needs.”

Cara Fakse - President PACE Advertising

Over the course of her 25-year career dedicated to marketing real estate in New York City and nationally, Faske has directed campaigns for many of the largest real estate companies in the US, including Silverstein Properties, SL Green, and Boston Properties among many others. Most recently, Faske served as President of Cara Martin, a successful full-service advertising and branding agency she founded in 2003. The firm became part of the WPP family in 2011 in a merger with the venerable PACE Advertising, a transaction that expanded Cara Martin’s capabilities with a full complement of services across all disciplines. Faske will continue to serve as President of Cara Martin as well.

Martin Sorrell, WPP Group’s Chief Executive, said, “We thank Milton for his record of remarkable service and accomplishments. Succeeding him will be Cara Faske and we wish her well in her new role.”

“I have a great appreciation for all that WPP can bring its clients, and am delighted for their confidence in my leadership of their single largest real estate-focused company,” said Faske. “It has been a true pleasure and a great learning experience working with Milton Bagley and I look forward to carrying on his tremendous legacy. My team and I are rededicated to do the work to maintain our edge in this industry, and to continue to set a new bar for excellence in service and creative to carry PACE into its next 65 years.”

Faske is involved with numerous philanthropic organizations, including Uniting Against Lung Cancer, Creative Arts Workshop for Kids (CAW) and Big Brothers Big Sisters of New York City. She holds a degree in marketing from Syracuse University.

Did You Know? We’re Moving!

As of today PACE and Cara Martin have moved our offices downtown. We are now located in the Flatiron District and you can find our updated address and telephone number below. Our email addresses have also changed, PACE’s are firstname.lastname@paceadvertising.com and Cara Martin addresses are firstname@caramartin.com. We look forward to hearing from you soon!


 

PACE Advertising Logo Pace Advertising Website Cara Martin Logo Cara Website Image Map

Edd’s Reflections on His Internship at PACE

From Edd Costa, PACE Summer Associate:

Interning at PACE Advertising has taught me many lessons about the world of advertising and how it is ever changing and growing. Currently, I am studying public relations and advertising at LIU Post and the professors, classes and resources are incredible. With PACE, I get to bring my knowledge to the front lines and sharpen my skills and learn from some awesome and helpful people in the industry. What I am really taking away from this experience is that there are so many fine details to both public relations and advertising. At the end of each day I truly feel I learned something I would not be able to in the classroom, something that will always stick with me.

Edward Costa - PACE Advertising - PACE Internship

This is an ever-changing world and I am very fortunate that I am able to see how businesses are adapting and what advertisers are doing to stay on top of their game. Attending meetings, seminars and just talking to people I got the sense that advertising is something that will always be moving quickly and sometimes without notice. The knowledge I’m getting here is sure to spill out into the classroom and for once I am eager to get back to classes and noticed by my professors for the right reasons.

I could not be happier interning at PACE Advertising. I have nothing but smiles when I write copy or a press release because I am still in awe that I am here doing it. I’m learning from fantastic teachers that are just wonderful and really give me the confidence to try my best and work hard. I laugh, learn and at the end of the day I am more than satisfied of what I am doing here. It is quite something when you get to see your dream in front of you and PACE Advertising has really cemented the fact that I want to pursue advertising.