From Edd Costa, PACE Summer Associate:
Interning at PACE Advertising has taught me many lessons about the world of advertising and how it is ever changing and growing. Currently, I am studying public relations and advertising at LIU Post and the professors, classes and resources are incredible. With PACE, I get to bring my knowledge to the front lines and sharpen my skills and learn from some awesome and helpful people in the industry. What I am really taking away from this experience is that there are so many fine details to both public relations and advertising. At the end of each day I truly feel I learned something I would not be able to in the classroom, something that will always stick with me.
This is an ever-changing world and I am very fortunate that I am able to see how businesses are adapting and what advertisers are doing to stay on top of their game. Attending meetings, seminars and just talking to people I got the sense that advertising is something that will always be moving quickly and sometimes without notice. The knowledge I’m getting here is sure to spill out into the classroom and for once I am eager to get back to classes and noticed by my professors for the right reasons.
I could not be happier interning at PACE Advertising. I have nothing but smiles when I write copy or a press release because I am still in awe that I am here doing it. I’m learning from fantastic teachers that are just wonderful and really give me the confidence to try my best and work hard. I laugh, learn and at the end of the day I am more than satisfied of what I am doing here. It is quite something when you get to see your dream in front of you and PACE Advertising has really cemented the fact that I want to pursue advertising.